About Us

We are a community of end-of-life doulas. Here, we highlight our mission to compassionately support individuals and families through the profound journey of dying and grief, ensuring dignity, respect, and holistic care.

Statement of Intention

We, the members of the Virginia End-of-Life Doula Collective, are united by a shared commitment to compassionate, holistic, and person-centered support for individuals and their loved ones at the end of life. Our collective aims to serve as a resource for individuals seeking end of life support, as well as providing a community for our doulas. We are also committed to advocating for greater awareness, understanding, and acceptance of death as a natural part of life.

Our intentions are as follows:

To Provide Compassionate Support
We aim to honor each individual’s unique journey, offering non-judgmental, empathetic, and culturally sensitive care to those nearing the end of life, as well as their loved ones.
To Empower Through Education
We strive to empower individuals and families by providing information, guidance, and tools that help them make informed decisions about end-of-life care, and facilitating conversations that honor their wishes and needs.
To Foster Community and Connection
Our collective is dedicated to building a supportive network of doulas who can collaborate to ensure a peaceful, dignified end-of-life experience for all.
To Promote Death Literacy and Advocacy
We are committed to increasing public awareness of end-of-life care options, reducing the stigma surrounding death and dying, and advocating for policies that enhance access to compassionate, patient-centered end-of-life care.
To Support Each Other as Practitioners
As a collective, we pledge to support one another through shared resources, mentorship, ongoing professional development, and open dialogue about the challenges and rewards of this deeply important work.

By standing together as a collective, we affirm our commitment to walking alongside those at the end of life, honoring their choices, and creating a culture of care that is rooted in compassion, respect, and dignity.

The Board

Meet The Board

Cryst'l Scheer

Director / Co-Chair

Cryst'l is an advocate for advance care planning and end-of-life education.

Cryst'l is trained as a Qualified Advance Directive Facilitator. She believes it is never too early to start proactively preparing for a thoughtful and intentional final stage of life.

She is a certified Guided Autobiography instructor through The Birren Center for Autobiographical Studies, and a certified Legacy Navigator through Living Wisely.

Cryst'l earned her Bachelor of Science in sociology at Oregon State University. She is a NEDA-proficient end-of-life doula (EOLD), completed her professional training through Peaceful Presence in Bend, Oregon, received her EOLD Professional Certificate through the University of Vermont Larner School of Medicine, and has also trained with INELDA.

Cryst'l enjoys spending time with her family, road trips, hazelnut lattes, and Halloween.

Cryst’l sees clients in Williamsburg, VA, and surrounding areas from Richmond to Hampton. She is also available for presentations, in-service training, and workshops for individuals, organizations, and businesses both remotely and on-site.

Shelby Kirillin

Director /Co-Chair

Shelby is the founder and president of the private practice A Peaceful Passing LLC, Richmond, VA. Along with being an ICU nurse for over twenty years, she is trained and certified by INELDA (the International End of Life Doula Association), and has been a practicing end of life coach/doula for since 2015. In 2017 she became an instructor for INELDA where she travels around the country training others to be doulas. Shelby believes that dying isn’t a medical experience, but rather a sacred and special time in our lives that should be treated with such care. With the right preparation and open communication, she believes that dying can, and should be, a beautiful ending to the wonderful chapters we write.

Outside of her practice, she enjoys hiking, camping and reading. Her first loves, however, are her husband and three beautiful children.

Rosa Dominguez

Director / DEI & Membership

Rosa Dominguez is a healthcare professional specializing in elder care and end-of-life support. She holds an Associate's Degree in Arts and Science with a Major in Education (2002) and a License in Practical Nursing (2009). Dominguez expanded her expertise by becoming a Certified Dementia Practitioner (2021) and obtaining a Death Doula certificate (2022). She is also a Virginia State Notary Public.

As co-founder of Guiding Sol Doula Services, Dominguez conducts free end-of-life seminars and workshops. With sixteen years of experience as a licensed practical nurse and specialized training, she provides compassionate support for individuals and families navigating life's challenging transitions.

Ashley Moore

Director / Secretary

Ashley Moore is a compassionate end-of-life doula, educator, and advocate dedicated to providing holistic support for individuals and families navigating life’s final transitions. As the founder of Guiding Sol Doula Service, Ashley offers personalized care that honors the emotional, practical, and spiritual needs of each person.

Committed to accessibility, Ashley hosts free community events throughout the year, ensuring that vital end-of-life planning and support are available to all. She is also a published contributor to the Journal of the American College of Cardiology (JACC), demonstrating her interdisciplinary approach to care. With a deep passion for education, she frequently speaks on topics such as anticipatory grief, legacy planning, and the role of death doulas in modern healthcare.

Ashley’s mission is to empower individuals and families with knowledge, support, and compassionate presence during life’s most profound moments.

Nicky Hansen

Director / IT

Nicky is passionate about caring for the elderly and became a vigil volunteer with hospice in 2014. She has since been trained and certified by INELDA as an End of Life Doula, and began practicing with A Peaceful Passing, LLC in 2018. She is also certified in the Alzheimer's Association person-centered Dementia Care Training Program and essentialALZ.

Nicky instinctively guides loved ones and their family through the end of life journey in a compassionate manner. Using her quiet strength and experience, she helps create a sacred space for comfort, reflection and peace.

Outside of her work, Nicky enjoys quality family time with her husband, children and rescue pets.

Ryvonda “Cricket” Coe

Board Member

During her 11-year tenure as Firm Administrator, Cricket Coe has been pivotal to the expansion of the practice into a regional law firm, from a single office to three locations across 11 counties. She played a pivotal role in transitioning the firm from manual to cloud-based operations, enhancing efficiency. Beyond her work as a Certified Elder Care Coordinator and as Death Doula for firm clients, Cricket is dedicated to destigmatizing conversations around death. Through her Death & Tea podcast and the monthly Death Cafe, she provides safe spaces for discussing end-of-life matters. Moreover, she extends her services by providing balanced legal guidance and awareness to elders. Cricket Coe's commitment to holistic well-being extends further as she holds a certification brain longevity training and in senior yoga from Duke University's Integrative Medicine program. Her multifaceted approach exemplifies the impact of innovation, compassion, and inclusivity in leadership, with hopes of inspiring women to lead with empathy and a commitment to living life fully.